Located in Ningbo, Zhejiang Province and founded in 2006, ZHEJIANG MORNING CRAFTS CO., LTD. is a well-known manufacturer and distributor of slow-rebounding squishy products. We design, develop and manufacture high quality, novel and distinctive squishy toys, stationery, anime and creative dolls, and PU marketing gifts. Our products are widely used in toys, stationery, marketing, gifts, sports, fitness, healthcare and automobiles industries.

MORNING has worked with a number of copyright owners or licensees and became their trusted partners, MORNING is leading the new trend of squishy industry by manufacturing squishy products of adorable IP characters.

The successful IP characters delivered by MORNING include SpongeBob, Warbie, Minions, HelloKitty, Kirby, Ultraman, Astro Boy, Sumikko Gurashi, Wuhuang Wanshui, Xiaoliuya, Sad Frog, Marvel Super-Heroes, Star Wars, My Little Pony..., and the list continues. 

Professionalism, innovation and cooperation are the core of MORNING. With a strong design and R&D team and a well-structured trade service team, MORNING follows the latest industry information and technology closely and provides strong support to customers’ decision-making. 

Certified by ISO 9001 International Quality System, MORNING has passed the factory inspection by SEDEX, NBCU, PRIMARK and BNADAI. All products are compliant with the EU, US, Japanese and Chinese toy safety standards.

Adhering to quality and service first, MORNING makes every effort for the benefits of the customers. With the development of our company, we will further optimize the business structure, enhance our R&D level, advance brand building, improve the foreign trade layout, expand the Chinese market and enter the cultural and creative industry.